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Does Conviva Social Insights Measure Paid Views on YouTube?
Does Conviva Social Insights Measure Paid Views on YouTube?
Nick Cicero avatar
Written by Nick Cicero
Updated over a week ago

If a video published to your YouTube channel is also promoted with TrueView video ads, any paid views will also be included in your video’s public YouTube total view count, only if the video is longer than 11 seconds.

In Conviva Social Insights, Total Video Views for Youtube is defined as: the total view count (inclusive of paid + organic) if a video is longer than 11 seconds, following YouTube's methodology. 

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